Privacy Policy

Antra World AB

Effective Date: 2025-03-20

1. Introduction Antra World AB committed to protecting your privacy. This Privacy Policy outlines how we collect, use, and protect your personal data when you visit our website, make purchases, or interact with our services. We comply with the General Data Protection Regulation (GDPR) and other applicable privacy laws.

2. Data We Collect We may collect the following personal data from you:

• Name, email address, phone number, and postal address

• Payment details (processed securely via third-party payment providers)

• Order history and preferences

• IP address and device information

• Cookies and usage data to improve user experience

3. How We Use Your Data We use your personal data to:

• Process and deliver your orders

• Provide customer support and respond to inquiries

• Send transactional emails and updates about your orders

• Improve our website and services

• Comply with legal and regulatory obligations

• Personalize marketing communications (if you opt-in)

4. Legal Basis for Processing We process your personal data under the following legal bases:

• Performance of a contract: To fulfill orders and provide requested services

• Legitimate interest: To improve our services and ensure security

• Consent: For marketing communications (you can withdraw at any time)

• Legal obligation: To comply with tax, accounting, and other regulations

5. Data Sharing & Third Parties We do not sell or rent your personal data. However, we may share data with:

• Payment service providers (e.g., Klarna, Swish) for secure transactions

• Shipping partners for order fulfillment

• IT service providers for website hosting and analytics

• Authorities if required by law

6. Data Retention We retain personal data only for as long as necessary for the purposes outlined in this policy. Transaction data is stored for tax and accounting compliance.

7. Your Rights Under GDPR You have the right to:

• Access your personal data

• Request correction of incorrect or incomplete data

• Request deletion of your data (subject to legal obligations)

• Restrict or object to data processing

• Receive a copy of your data (data portability)

• Withdraw consent for marketing communications

To exercise your rights, contact us at info@antra.store.

8. Security Measures We implement appropriate security measures to protect personal data against unauthorized access, alteration, disclosure, or destruction.

9. Cookies & Tracking Technologies We use cookies to enhance your browsing experience. You can manage cookie preferences through your browser settings.

10. Updates to this Privacy Policy We may update this policy from time to time. Any significant changes will be communicated via our website.

11. Contact Information For any questions about this Privacy Policy or to exercise your rights, contact us at:

Antra World AB
Karl Johansgatan 29, 414 59 Göteborg
Email: info@antra.store

This Privacy Policy was last updated on 2025-03-20